02 Sep

7 Habits of Couples Who Stay Madly in Love
By Ultimate Intimacy

It is easy to fall in love. Staying madly in love over the years? That takes intention, effort, and heart.

At Ultimate Intimacy, we work with countless couples looking to reignite their passion and connection. Through those stories—and backed by relationship research, we have found that the happiest, most loving marriages are not built on luck. They are built on habits.

Whether you are newlyweds or have been married for decades, these seven daily and weekly habits will help you and your spouse stay connected, passionate, and yes.. madly in love.

1. They Prioritize Emotional Connection Daily

Couples who stay in love do not just talk—they connect. They go beyond surface-level updates about work or kids. They create time each day to share their hearts, fears, dreams, and experiences.

According to the Gottman Institute, emotionally connected couples are significantly more likely to report high levels of relationship satisfaction. In fact, Dr. John Gottman found that couples who regularly spend at least 15 minutes a day in meaningful conversation experience stronger emotional intimacy and a more satisfying sex life.

Whether it is during a morning walk, dinner, or before bed, emotionally intimate couples check in with each other daily. They ask real questions and listen with interest.

2. They Keep Flirting Alive

Flirting is not just for dating. It is one of the strongest habits of couples who stay passionately in love.

Think back to how you interacted with your spouse when you were falling for each other—playful texts, inside jokes, lingering touches, and compliments. Those behaviors made you feel desired and special. Why stop now?

Even small gestures like a wink, a playful smile, or a flirty text in the middle of the day remind your spouse, “I still choose you.” These moments of lightness and romance build anticipation and keep your bond strong.

According to marriage expert Dr. Terri Orbuch, also known as “The Love Doctor,” couples who show frequent affection and flirtation are more likely to describe their relationship as exciting and satisfying even after 10 or more years together.

3. They Make Intimacy a Priority, Not a Task

Couples who stay in love understand that intimacy is not just physical—it is emotional, spiritual, and playful. They prioritize connection in and out of the bedroom and do not let it become a chore.

This does not mean intimacy is always spontaneous. In fact, many strong couples plan for it intentionally. They create space for closeness, knowing that connection thrives with intentional effort.

The Ultimate Intimacy app offers couples conversation starters, games, and products that make intimacy fun, meaningful, and pressure-free. Whether it is massage oils, lubricants, or romantic ideas, these tools help rekindle passion and reduce stress or awkwardness around physical intimacy.

4. They Express Gratitude and Appreciation Often

Couples who stay madly in love make it a habit to thank each other. They do not take their spouse for granted. They notice the little things—the way their spouse brings them coffee, helps with the kids, or supports them emotionally.

A study published in the journal Personal Relationships found that expressing gratitude can be one of the strongest predictors of marital satisfaction. Even saying “thank you” for routine acts can increase feelings of love and closeness.

Gratitude builds positivity, breaks cycles of negativity, and reminds both spouses that they are seen and valued. Never underestimate the power of a kind word.

5. They Spend Quality Time Together—Without Screens

In a world full of distractions, couples who stay deeply connected make time to be together. Not just in the same room, but truly present.

Whether it is a weekly date night, cooking dinner side by side, or playing a game together, quality time allows couples to reconnect without the noise of daily life.

Dr. Gary Chapman, author of The Five Love Languages, emphasizes that quality time is one of the most powerful ways to show love. It says, “You matter enough for me to give you my undivided attention.”

Leave the phones in another room. Look each other in the eyes. Laugh. Talk. Enjoy each other’s presence—without multitasking.

6. They Forgive Quickly and Avoid Holding Grudges

Even the best marriages have conflict. The difference between couples who grow distant and those who grow closer lies in how they handle it.

Couples who stay madly in love have learned how to fight fair. They do not let arguments spiral into personal attacks or lingering resentment. They communicate openly, apologize sincerely, and move forward.

Dr. Les Parrott, a clinical psychologist and marriage expert, says that “unforgiveness is like emotional clutter in a relationship.” When couples hold onto small offenses, the emotional space between them grows.

Choosing forgiveness keeps hearts soft. It builds trust. It allows love to flourish, even in difficult seasons.

7. They Grow Spiritually Together

At Ultimate Intimacy, we believe that God is the foundation of every strong marriage. Couples who pray together, attend church, or study the Bible as a team often report feeling closer and more aligned.

A study from the National Association of Marriage Enhancement found that less than 1 percent of couples who pray together daily get divorced. That is a powerful reminder that spiritual unity strengthens not just your faith but your love.

Spiritual growth invites grace, patience, humility, and purpose into your relationship. It reminds you that marriage is not just about happiness—it is about holiness, connection, and glorifying God together.

Staying Madly in Love Takes Daily Investment

Marriage is not something you maintain passively. It is something you build—day by day, choice by choice, habit by habit.

The good news is, you do not need grand romantic gestures to stay madly in love. Small, consistent habits—like saying “I love you,” laughing together, being kind in your tone, or reaching for your spouse’s hand—can keep the flame burning bright.

At Ultimate Intimacy, we are passionate about helping couples create marriages filled with passion, trust, and deep connection. Our tools, games, and intimacy-enhancing products are designed to make love feel fun again—and keep you close for the long haul.

Ultimate Intimacy


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Don’t wait to rediscover each other. Download the Ultimate Intimacy App today—because your marriage deserves more than average.

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